Flipkart e-commerce marketplace, has introduced a Back to College program to facilitate the educational needs of millions of students as they begin their classes virtually this year.
Under the program construct, Flipkart is making available a wide selection of computing devices and bundled education content through tie-ups with leading edtech players including Edukemy and Simplilearn.
As part of the initiative, over 400 courses across coding, AI and competitive entrance examinations will be available to students among a plethora of learning choices. This initiative aims at enhancing the learning potential of students as digital learning takes precedence.
As students prepare to move into a new academic year, the “online learning” scenario, triggered by the Covid-19 pandemic, continues to lead them to upgrade their education essentials with the best computing devices to make their learning process more intuitive and impactful.
As part of the nearly 3-month initiative which started in June, Flipkart has curated a special page on the platform to help students select the right computing and electronic items such as laptops, tablets, printers, audio devices and IT peripherals along with online learning materials depending on one’s primary use case.
As part of the campaign, students looking for laptops and tablets will receive options post purchase to pick relevant courses from the edtech partners in an affordable manner.