Today marks a momentous occasion for tech enthusiasts in India as Apple’s much-anticipated iPhone 15 series officially goes on sale across the nation.
As Apple enthusiasts eagerly flock to stores and virtual shopping carts, prominent Indian actor, writer, and director, R. Madhavan, shares his excitement. Madhavan recently revealed that he has acquired the new iPhone 15 and proudly declared it the “MADE IN INDIA iPhone 15.” Taking to social media platform X, Madhavan shared his elation, stating, “I got it. Proud and thrilled to own the Made in India iPhone 15… #MakeInIndia #iPhone15.”
Got it .Proud and thrilled to own the MADE IN INDIA IPHONE 15.. #MakeInIndia #iPhone15 🙏🙏🇮🇳🇮🇳🇮🇳 pic.twitter.com/DlnAeScLDt
— Ranganathan Madhavan (@ActorMadhavan) September 21, 2023
Madhavan’s post garnered significant attention, amassing over 12,000 likes and 605 reposts on the platform, reflecting the widespread excitement surrounding the iPhone 15’s release.
The iPhone 15 series made its global debut at Apple’s Wonderlust event on September 12, and eager buyers were quick to secure their devices when pre-bookings commenced on September 15 at 5:30 p.m. The official sales began today at 8:00 a.m., enabling Apple enthusiasts to get their hands on the latest in Apple’s iconic smartphone lineup.
The iPhone 15 series offers a quartet of models follows, iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max, catering to a wide spectrum of consumer preferences and needs.
In the Indian market, the base model, the iPhone 15, is competitively priced at ₹79,900 for the 128GB variant, ₹89,900 for the 256GB version, and ₹1,09,900 for the capacious 512GB model.
The Apple iPhone 15 5G boasts a 6.1-inch touchscreen display equipped with Crash Detection technology. It introduces the innovative Dynamic Island feature and a state-of-the-art 48-megapixel primary camera, offering an impressive 4x resolution upgrade. Additionally, users can enjoy up to 20 hours of uninterrupted video playback on this device, which ensures a promising battery life. Powering this cutting-edge smartphone is the formidable Apple A16 Bionic GPU chipset.
This latest iPhone release is poised to further bolster Apple’s presence in India. Recent data from Counterpoint, as cited by Reuters, suggests that Apple is on track to increase its market share in the country, projected to rise from 5% during the first half of 2023 to 7% in the latter half of the year.
The report underscores that Apple’s success in this growth trajectory is partially attributable to the expansion of the premium smartphone segment within India. This segment, which has seen remarkable growth, has surged from a mere 0.8% in 2019 to a substantial 6.1% in the first half of 2023.
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